By Jennifer Van Grove, The San Diego Union-Tribune - A proposed observation tower at the edge of Pacific Highway is a polarizing symbol of change that could make or break the larger, $2.4 billion redevelopment effort planned for downtown’s Central Embarcadero.
In some circles there is a sense that San Diego is missing an internationally recognizable calling card, as in a postcard-worthy — or in today’s vernacular, Instagrammable — destination that shouts, “Visit me.” The cylindrical tower with a cinched waist that is being touted as the high-flying replacement to a flat-by-comparison Seaport Village could change that.
That is, if California allows it.
A jaw-dropping symbol of change for the bayfront area that makes up downtown’s Central Embarcadero, the 500-foot tower is being heralded by developer 1HWY1 as the architectural focal point of its massive $2.4 billion Seaport San Diego project. Its location, where the bay ends and Pacific Highway begins, makes it geographically significant as well.